Google, Microsoft and other blue-chip big tech companies are racing to integrate AI language tools like the popular ChatGPT into their search engines.

Amazon’s CEO Andy Jassy chimed in on the conversation about generative AI and ChatGPT in an interview with the Financial Times, published on Monday.

“I think it’s exciting, what’s possible with generative AI,” Jassy told the FT. “And it’s part of what you’re seeing with models like ChatGPT. But most large, deeply technical companies like ours, have been working on these very large, generative AI models themselves for a long time.”

While Amazon already has AI and machine learning technology in place — like Alexa, its voice assistant, and CodeWhisperer, a code recommendation generator — company supporters are concerned that the tech giant is falling behind in the generative AI department, per the FT.

When Google’s ChatGPT competitor event was announced for last week, we wrote that it seemed like a rush job designed to reassure investors, and since then, that event happened and went worse than anyone could have imagined. Google’s event did the opposite of what it wanted, with the stock down nearly 12 percent since the recent high just before the event. Even Google employees are starting to take notice, with CNBC’s Jennifer Elias writing that, internally, employees are criticizing CEO Sundar Pichai for what they call a ‘rushed, botched’ announcement of Google’s new chatbot.

CNBC says it was able to view several messages from Google’s internal “Memegen” employee forum, and while these are normally lighthearted, the report says “the posts after the Bard announcement struck a more serious tone and even went directly after Pichai.”

Business Insider reported based on a leaked company-wide email that Google is asking all of its employees to take two to four hours of their day to test Google’s “Bard” AI, the same system the company plans to integrate into its chat function. It’s unclear if all Googlers over the world have received the same ask. The company recently announced 12,000 job cuts to its global workforce, but Google, without its parent company Alphabet, still employs over 170,000 around the world.

In that memo, Google CEO Sundar Pichai said he would “appreciate” if all staff “contributed in a deeper way” and take two to four hours to pressure test Bard. Anybody who’s ever read a “suggestion” email from their boss knows that it’s more of a mandate than anything else. It’s unclear based on the email text if the two-to-four hour suggestion would be asked of them every day or spread over a longer period of time.

Motherboard spoke to multiple voice actors and advocacy organizations, some of which said contracts including language around synthetic voices are now very prevalent.

Hundreds of thousands of brain cells in a dish are being taught to play Pong by responding to pulses of electricity – and can improve their performance more quickly than an AI can.