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Category: augmented reality – Page 64

MindMaze has received $100 million to further medical research and launch a VR gaming system.

For a soldier who has endured an amputation, severe phantom limb pain can be debilitating.

Virtual reality company MindMaze has designed a medical virtual reality, augmented reality, and motion capture video game system that immerses the amputee in a virtual environment, where moving the existing arm will move the non-existing arm of the avatar. Neuroscientist and MindMaze founder and CEO Tej Tadi says this “mirroring” tricks the brain into believing the severed limb is actually there, and has proven benefits in phantom pain management.

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In December, a shuttle resupply mission successfully reached the International Space Station. Among the cargo were two Microsoft HoloLens devices for use as a part of NASA’s Sidekick project. The goal of Sidekick is to enable station crews with assistance when and where they need it. According to NASA, this new capability could reduce crew training requirements and increase the efficiency at which astronauts can work in space.

We were thrilled to see some early pictures today of astronaut Scott Kelly with HoloLens at the International Space Station!

Scott Kelly using Microsoft HoloLens at the international space station.

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I will admit; AR is more practical than VR in areas of SCM, etc. However, it is interesting to see how both play and evolve in the enterprise/ corporate models and connected customer experience areas of business. Also, overtime some of the small AR shops could be buying opportunities for mid-tier enterprise software companies.

Here’s where small tech companies can challenge the big guys in the world of virtual and augmented reality.

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I remember seeing this two weeks ago about the Mattel’s View-master returns with VR capabilities. However, they keep adding more bells and whistles to it.

What’s unique, however, is the level of interactivity, plus there’s an augmented reality (AR) twist-when you lay out the compatible cards on a table and put the viewer on, related objects appear on top of them to let you know what kind of experience awaits. However, Mattel is now ready to tackle the market with a new product dubbed the View-Master Viewer DLX.

The View-Master Viewer DLX has a headphone connector and a focal adjustment to make the virtual reality experience more realistic and the visuals better. The latter feature is found on the Gear VR and will be useful for those who have less than flawless vision.

The upcoming View-Master Viewer DLX includes enhanced optical lenses with a focus wheel for adjusting sharpness. With numerous major tech giants already involved in VR, and with companies such as Oculus and HTC betting big on the VR market with high-end headsets like the Oculus Rift and HTC Vive, industry experts expect years 2016–2017 to be a deciding period of time for the future of the VR market as a whole.

Continue reading “Mattel’s latest VR View-Master has focus controls and headphones” | >

When I was a kid I remember being a member of Ms. Frizzle’s classroom. We went on adventures under the ocean, into the rainforest, out to the stars, and even to the center of the Earth and it was amazing.

Of course I am talking about my time on the Magic School Bus.

A relic of the nineties, the Magic School Bus starred Lily Tomlin as Ms. Frizzle, an eccentric teacher who owned a magic school bus that she used to take her students on fantastical journeys. The show and subsequent video games were a big part of my, and thousands of other children of the nineties’, formative years as it presented educational topics in an engaging way that made you curious to learn more.

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Apple and any other tech company with an interest in consumer interactive experience (communications, gaming, internet, video/ streaming media) knows you will need VR to remain relevant; and who can do it best will be king.

Rumors are stating that Apple is investing heavily in virtual and augmented reality solutions.

Apple representatives are said to be visiting Stanford University’s Virtual Human Interaction Lab quite a bit more often. Founding director Jeremy Bailenson told the folks over at The Wall Street Journal that Apple’s recent visits were the first since the lab that was founded in 2003. Bailenson had the following to say regarding the matter:

Apple hasn’t come to my lab in 13 years, except they’ve come three times in the last three months. They come and they don’t say a word, but there’s a data point for you.

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“The augmented reality revolution will merge the physical and the digital worlds.”

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Continue reading “The Augmented Reality Revolution” | >