A biotech startup from the U.S. is aiming to reshape the construction industry with the launch of a groundbreaking new material that mimics the look and feel of natural wood while outperforming high-grade steel in strength and durability.

Maryland-based firm InventWood, revealed that their engineering wood product called Superwood is a result of molecular-level transformation that turns natural wood into a material up to a dozen times stronger and 10 times tougher than its original form.