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Jun 19, 2023

Nikon Fights Back Against AI Images, Touts ‘Natural Intelligence’

Posted by in category: robotics/AI

As AI image generators continue to rock visual industries such as photography and illustration, Nikon is taking a stand against AI and on behalf of humans, cameras, and “natural intelligence.” Little Black Book reports that Nikon Peru recently partnered with the ad agency Circus Grey Peru on a new “Natural Intelligence” ad campaign.

Even though AI can now generate photorealistic images with just a simple text prompt, Nikon wants to remind everyone that the real world is full of incredible scenes that are best captured with a camera rather than imagined with AI.

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