Lifeboat Foundation: Safeguarding Humanity
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Blog – Page 11,127

Rob McInerney, the founder & CEO of Intelligent Layer and co-founder of IntelligentX Brewing Company, explains the use of artificial intelligence in improving everyday products.

“We wanted to see if in the future the most effective brands are the ones that talk to their customers not to make better advertising but to share ideas. We thought that they’d use artificial intelligence to help real people and brands talk to each other and we wanted to prove this in an industry which people have very strong views on and that which we had a pretty significant interest in as well… Beer… So we created intelligent X the world’s first beer brewed by artificial intelligence.”

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Think again, because over the past 15 years, almost every part of our story, every assumption about who our ancestors were and where we came from, has been called into question. The new insights have some unsettling implications for how long we have walked the earth, and even who we really are.

The past 15 years have called into question every assumption about who we are and where we came from. Turns out our evolution is more baffling than we thought.

By Colin Barras

WHO do you think you are? A modern human, descended from a long line of Homo sapiens? A distant relative of those great adventure-seekers who marched out of the cradle of humanity, in Africa, 60,000 years ago? Do you believe that human brains have been getting steadily bigger for millions of years, culminating in the extraordinary machine between your ears?

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