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Meta might let companies sponsor the appearance of objects in the metaverse, patent filing suggests

The FT reviewed hundreds of patent applications by Meta and found references to a “virtual store” where users could buy virtual products, as well as objects that correspond to real-world items that have been sponsored by third-party brands.

A patent reviewed by the FT said brands would go through a bidding process to “sponsor the appearance of an object” inside a virtual store.

Meta’s head of global affairs Nick Clegg told the FT in an interview that the business model for the metaverse would be “commerce-led”.

AI is the key to fixing identity security, ForgeRock CEO says

For enterprises that are looking to bring a zero trust approach as a way to better secure identities and permissions, leveraging advanced AI is now essential in order to achieve accuracy and scalability, ForgeRock CEO Fran Rosch told VentureBeat.

While traditionally, zero trust decision-making has relied mostly upon rules–for instance, rejecting a user request based on an impossible geographic location– ForgeRock adds in AI algorithms that enable far greater accuracy, Rosch said. This accuracy equates to dramatically enhanced security, he said–citing an example of a recent customer that increased its entitlement rejections by 300% after deploying ForgeRock.

“Because it was previously all done by these rules, and people were rubber-stamping these entitlement requests, they were letting these things go that they should never have approved,” Rosch said in a recent interview. “That was increasing the risk to the company. Because there were people who had no business accessing HR data, and no business accessing sales data, that were getting that information. So by leveraging the AI, a 300% increase in request rejections really tightened up the security of the organization.”

Dr. Hamed Faridi, PhD — Executive Director — McCormick Science Institute — Herbs & Spices For Health

Culinary Herbs & Spices For Health, Wellness & Longevity — Dr. Hamed Faridi Ph.D., Executive Director, McCormick Science Institute


Dr. Hamed Faridi, Ph.D. is the founder of Faridi Strategy Group LLC and serves as the Executive Director of the McCormick Science Institute (https://www.mccormickscienceinstitute.com/).

Hamed is renowned as an innovative food industry leader, business executive, strategist, and board director. He is a visionary leader who conceives and implements innovative approaches — often using technology — to create and sustain business growth in the highly competitive food manufacturing industry. Hamed is known as someone who creates “momentum” and superior customer intimacy.

Hamed is a sought-after consultant and frequent industry speaker with valuable perspectives on the food industry and the “future of food”. He has a reputation for developing strong and trusting relationships with CEOs, executive leaders, industry peers, and board directors. He is considered an effective communicator, a good listener, and a team-mate whose insights are valued. He has significant experience in the technology, health care, and food / flavor industries.

Hamed has served on boards of directors of several organizations including Maryland University of Integrative Health, St. Joseph Medical Center, and the International Association of Cereal Chemists. He has been a director and president of both the Flavor & Extract Manufacturers Association and the American Association of Cereal Chemists. He has served on the partnership committee of a McCormick joint venture and on the advisory boards of the food science departments of four different universities.

CES 2022 Preview: Carbon Origins Wants to Merge Robot Delivery With the Metaverse

If you’re looking to get a fresh start on a new career in 2022, may I suggest a new occupation as a virtual reality robot delivery driver?

Yes, that’s a job – or at least a new gig – being offered by a startup out of Minneapolis called Carbon Origins. The company, which is building a refrigerated sidewalk delivery robot by the name of Skippy, is looking to assemble a roster of remote robot pilots who will utilize virtual reality technology to pilot Skippy around to businesses and consumer homes.

The company, which launched in early 2021 and participated in Techstars Farm to Fork accelerator this year, will be showcasing the new technology at CES 2022 in January. This past summer, the company started testing an early version of the VR-piloted robot in the above-street skyway system around St Paul, Minnesota and plans to begin testing deliveries to offices and homes in the Minneapolis market starting in January.

For BP, car chargers to overtake pumps in profitability race

LONDON, Jan 14 (Reuters) — BP says its fast electric vehicle chargers are on the cusp of becoming more profitable than filling up a petrol car.

The milestone will mark a significant moment for BP which wants to shift away from oil and expand operations in power markets and around electric vehicles (EV).

EV charging has for years been a loss-making business as a whole for BP and rivals as they invest heavily in its expansion. The division is not expected to turn profitable before 2025 but on a margin basis, BP’s fast battery charging points, which can replenish a battery within minutes, are nearing levels they see from filling up with petrol.

Energy Efficient, Transparent Solar Windows: You Really Ain’t Seen Nothing Yet

Building integrated solar provides businesses with new bottom line opportunities to leverage their properties to attract a new generation of sustainability-focused consumers, and that leaves little space for fossil energy to maneuver.


More than 20 billion square feet of windows are installed every year, and the leading firm Andersen Corporation apparently plans to make some of those billions into energy efficient, transparent solar energy generators that could kick the pace of global energy decarbonization into high gear. The well-known maker of windows and doors just chipped in for a $30 million Series B funding round that will help push the not-so-well-known transparent solar innovator Ubiquitous Energy out of the startup shadows and into the bright sunshine of the global building industries marketplace.

Ubiquitous Energy Hearts Transparent Solar Windows

The idea of transforming windows into fully transparent, see-through PV powerhouses has allured researchers for years. Conventional solar panels block the sun, so that’s out. Thin film PV technology offers an alternative route, but the problem is squeezing out enough clean kilowatts to make the endeavor worthwhile. Thin film is transparent, but overall the technology is not as efficient as conventional photovoltaic panels.

How This Electricity-Free Fridge Saved An Indian Ceramics Factory | Big Business

In 2001, the founder of Mitticool ceramics learned many of his customers in India don’t have regular access to electricity. So he invented a fridge made out of clay. It keeps food 8 degrees cooler than the outside air, but it doesn’t need any electricity to run. And while other ceramics companies in the region shut down, Mitticool is thriving thanks to the success of the powerless, eco-friendly fridge.

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How 15,000 Ceramics Are Made A Day In Gujarat | Big Business.

India Is Doing Space Travel, on a Budget

India is one of only a handful of nations that have sent probes to the moon and Mars. But the most impressive part of its space program is its cost-effectiveness. Unlike other government space organizations, India’s agency is extremely efficient, with the lowest cost-per-kilogram in the industry. Now India is throwing open its doors to private companies and raising its stellar ambitions.

#India #Space #BloombergQuicktake.
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