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Personalization features can make LLMs more agreeable, potentially creating a virtual echo chamber

Many of the latest large language models (LLMs) are designed to remember details from past conversations or store user profiles, enabling these models to personalize responses. But researchers from MIT and Penn State University found that, over long conversations, such personalization features often increase the likelihood an LLM will become overly agreeable or begin mirroring the individual’s point of view.

This phenomenon, known as sycophancy, can prevent a model from telling a user they are wrong, eroding the accuracy of the LLM’s responses. In addition, LLMs that mirror someone’s political beliefs or worldview can foster misinformation and distort a user’s perception of reality.

Unlike many past sycophancy studies that evaluate prompts in a lab setting without context, the MIT researchers collected two weeks of conversation data from humans who interacted with a real LLM during their daily lives. They studied two settings: agreeableness in personal advice and mirroring of user beliefs in political explanations.

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