The app also had a social media component, where users could create their posts by finding and sharing interesting links from around the web. Users could also like and comment on other users’ posts, and follow their favorite writers.
However, Artifact struggled to define its identity and value proposition in the crowded and competitive market of news and social media platforms. The app faced competition from established players like Twitter, Pinterest, SmartNews Apple News, and Meta’s own Instagram, which recently launched a new feature called Threads, which allows users to create and join conversations around topics they care about.
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