May 13, 2016

Half the Web’s traffic comes from bots, and that’s costing you more than you think

Posted by in categories: cybercrime/malcode, robotics/AI

In the US we have an old saying “fight fire with fire” and in this case “fight bots with bot/s” It should be noted, having a bot or any type of AI on your network is not necessarily going to prevent 100% of the hacking and Cyber threats today due to the weak connected infrastructure across the net, etc. However, to counter attack the pesky bots that we’re seeing around online ads, click monitoring can be limited by AI.

Roughly half of all Web traffic comes from bots and crawlers, and that’s costing companies a boatload of money.

That’s one finding from a report released Thursday by DeviceAtlas, which makes software to help companies detect the devices being used by visitors to their websites.

Non-human sources accounted for 48 percent of traffic to the sites analyzed for DeviceAtlas’s Q1 Mobile Web Intelligence Report, including legitimate search-engine crawlers as well as automated scrapers and bots generated by hackers, click fraudsters and spammers, the company said.

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