There is a stark contrast between the cover stories in current issue of Boys’ Life –vs- Girls’ Life. [see it here]. The Boys cover effectively urges males to learn, build, think and question assumptions. But, the Girls cover wonders “Oh My! What will you do with your hair and nails today!”
Although I am a feminist—and readily jarred by the juxtaposition of contrary messages—I am giving editors at Girls’ Life a ‘get out of jail’ pass this time. It may not be the sexism that it seems.
Jennifer Wright (@JenAshleyWright) kicked up a firestorm last week, when she tweeted a photo of two side-by-side magazines on a newsstand. The contrast between cover features of Boy’s Life –vs- Girl’s Life is startling. With characteristic sarcastic wit, she tweeted:
“Why are you feminists always complaining?
We treat boys and girls exactly the same.”
For those who are reading without the above image, the current issue of these magazines calls out to readers like this:
- Boys: Would you like to build and fly the next generation of jet fighters?
- Girls: What on Earth can you do with your hair and nails this weekend?
The difference between these covers suggests that the respective magazine editors are pushing 19th century aspirations onto the next generation of 21st century women. It’s a reminder of lingering differences in the way we perceive the sexes. But does this contrast present a fair and balanced comparison?
Certainly, there is work to do—but, the stark difference between these magazine covers may not point to a societal ill in the way that seems to jump off the screen.
