Caterina Falleni, MSc
Caterina Falleni, MSc is
Interaction Designer at Samsung Research America and
Cofounder of
Design for X.
At the Samsung Mobile Experience Division they function like a startup
within a large global company. As a small team of UX designers they are
redefining the future of online and offline payment systems with Samsung
Pay.
Design for X is a nonprofit connecting designers and social
entrepreneurs to improve the lives of people everywhere. They believe in
harnessing the transformative power of design to support our communities
and drive social change.
Caterina is an Italian Strategist and Service Designer, technology lover
and sailor currently based in San Francisco.
She is a multi-awarded designer in national and international design
contests, her projects are based on the desire to craft new futures and
by a concern for practical human demands in favor of natural and
healthy ways of living. Her aim is to create global-scale, disruptive,
emotionally impactful solutions at the intersection between personal
habits and emerging technologies.
She is an experienced speaker having presented at conferences around the
world including TEDx and Ciudad De las Ideas in Mexico and in corporation
sessions as at CISCO, IBM, and Nokia.
Caterina has sailed all her life. She was in the Italian national team
for 3 years and she sailed for national and international regattas
around the world. Her latest sailing adventure brought her to cross the
Atlantic Ocean as Expedition and Ocean explorer and advocate.
Caterina earned her Bachelor in Product & Communication Design
at ISIA Firenze in 2010. She earned her Master in Product Design
at ISIA Firenze in 2012.
She graduated Singularity University in 2012.
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