{"id":96822,"date":"2019-09-30T01:02:57","date_gmt":"2019-09-30T08:02:57","guid":{"rendered":"https:\/\/lifeboat.com\/blog\/2019\/09\/rethinking-drones-as-autonomous-robotics"},"modified":"2019-09-30T01:02:57","modified_gmt":"2019-09-30T08:02:57","slug":"rethinking-drones-as-autonomous-robotics","status":"publish","type":"post","link":"https:\/\/lifeboat.com\/blog\/2019\/09\/rethinking-drones-as-autonomous-robotics","title":{"rendered":"Rethinking Drones As Autonomous Robotics"},"content":{"rendered":"<p><a class=\"aligncenter blog-photo\" href=\"https:\/\/lifeboat.com\/blog.images\/rethinking-drones-as-autonomous-robotics2.jpg\"><\/a><\/p>\n<p>We hear it daily \u2014 \u201cLaunch your drone program!\u201d Uninspired marketing campaigns littered across social media, websites and emails. A detrimental circle of brands mirroring brands, unwittingly stalling the rise of drones. The problem is, as an industry, they\u2019re missing the damn point. Take for example a use case we see all too often \u2014 construction. When handheld drills started showing up on jobsites, we didn\u2019t hear Black + Decker say, \u201claunch your drill program!\u201d Why not? Drills are just enablers. They allow workers to do what they were already doing \u2014 except better, faster and more efficiently. The breakthrough had little to do with the actual tool itself, and more the new ability to enable faster holes. <strong class=\"\">Drones are no different<\/strong>.<\/p>\n<p>The goal isn\u2019t to \u201cput a drone on every construction site.\u201d Drones are promising new vehicles that have the potential to transform industry, but they also inherently introduce new costs and complexities. The thought of adding new tools, new responsibilities, new certifications and permits, and new burdens to an already complex operation is the exact opposite of what most project managers consider helpful. This might begin to explain why drone service providers today are collectively struggling to grow at any meaningful velocity. We\u2019re creating \u201claunch your drone programs\u201d solutions that make it easier for businesses to own and operate drones, when we should be making the drone invisible, and become laser-focused on the data drones generate and an infrastructure that supports rapid spatial insights.<\/p>\n<p><strong class=\"\">We need to stop putting drones on construction sites, and start giving the industry the very thing that drones enable \u2014 insight.<\/strong> Drones will be on every job site in the next few years, but not as another tool on the tool belt. The project manager isn\u2019t adopting a drone program. They\u2019re adopting a visual insights program that captures a new, historical perspective across their sites. They\u2019re providing situational awareness holistically throughout their organization. They\u2019re making decisions based on the actual state of projects, and the insights affordable by new perspectives and sensors.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We hear it daily \u2014 \u201cLaunch your drone program!\u201d Uninspired marketing campaigns littered across social media, websites and emails. A detrimental circle of brands mirroring brands, unwittingly stalling the rise of drones. The problem is, as an industry, they\u2019re missing the damn point. Take for example a use case we see all too often \u2014 [\u2026]<\/p>\n","protected":false},"author":396,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43,1488,9,6],"tags":[],"class_list":["post-96822","post","type-post","status-publish","format-standard","hentry","category-business","category-drones","category-military","category-robotics-ai"],"_links":{"self":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/96822","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/users\/396"}],"replies":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/comments?post=96822"}],"version-history":[{"count":0,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/96822\/revisions"}],"wp:attachment":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/media?parent=96822"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/categories?post=96822"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/tags?post=96822"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}