{"id":86234,"date":"2018-12-29T21:02:31","date_gmt":"2018-12-30T05:02:31","guid":{"rendered":"https:\/\/lifeboat.com\/blog\/2018\/12\/underwear-you-can-wear-for-weeks-at-a-time-without-smell-is-finally-here-start-up-claims"},"modified":"2018-12-29T21:02:31","modified_gmt":"2018-12-30T05:02:31","slug":"underwear-you-can-wear-for-weeks-at-a-time-without-smell-is-finally-here-start-up-claims","status":"publish","type":"post","link":"https:\/\/lifeboat.com\/blog\/2018\/12\/underwear-you-can-wear-for-weeks-at-a-time-without-smell-is-finally-here-start-up-claims","title":{"rendered":"Underwear You Can Wear For Weeks at a Time Without Smell Is Finally Here, Start-Up Claims"},"content":{"rendered":"<p><a class=\"aligncenter blog-photo\" href=\"https:\/\/lifeboat.com\/blog.images\/underwear-you-can-wear-for-weeks-at-a-time-without-smell-is-finally-here-start-up-claims2.jpg\"><\/a><\/p>\n<p>2019 is off to a great start.<\/p>\n<hr>\n<p>A Danish startup called Organic Basics claims its underwear will remain fresh through weeks of wear, eliminating the need for frequent washing.<\/p>\n<p>And this could be a boon for the environment \u2014 if it\u2019s actually true.<\/p>\n<p>When your sweat meets your clothing, it creates an ideal environment for bacteria. It\u2019s this bacteria that actually produces a foul-smelling odor.<\/p>\n<p><!-- Link: <a href=\"https:\/\/www.sciencealert.com\/this-start-up-is-claiming-you-can-wear-its-underwear-for-weeks\">https:\/\/www.sciencealert.com\/this-start-up-is-claiming-you-c...-for-weeks<\/a> --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>2019 is off to a great start. A Danish startup called Organic Basics claims its underwear will remain fresh through weeks of wear, eliminating the need for frequent washing. And this could be a boon for the environment \u2014 if it\u2019s actually true. When your sweat meets your clothing, it creates an ideal environment for [\u2026]<\/p>\n","protected":false},"author":413,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-86234","post","type-post","status-publish","format-standard","hentry","category-futurism"],"_links":{"self":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/86234","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/users\/413"}],"replies":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/comments?post=86234"}],"version-history":[{"count":0,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/86234\/revisions"}],"wp:attachment":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/media?parent=86234"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/categories?post=86234"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/tags?post=86234"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}