{"id":77888,"date":"2018-04-17T11:22:39","date_gmt":"2018-04-17T18:22:39","guid":{"rendered":"https:\/\/lifeboat.com\/blog\/2018\/04\/discovery-vr-oculus-veterans-launch-new-ar-vr-studio-tomorrow-never-knows-exclusive"},"modified":"2018-04-17T11:22:39","modified_gmt":"2018-04-17T18:22:39","slug":"discovery-vr-oculus-veterans-launch-new-ar-vr-studio-tomorrow-never-knows-exclusive","status":"publish","type":"post","link":"https:\/\/lifeboat.com\/blog\/2018\/04\/discovery-vr-oculus-veterans-launch-new-ar-vr-studio-tomorrow-never-knows-exclusive","title":{"rendered":"Discovery VR, Oculus Veterans Launch New AR\/VR Studio Tomorrow Never Knows (EXCLUSIVE)"},"content":{"rendered":"<p><a class=\"aligncenter blog-photo\" href=\"https:\/\/lifeboat.com\/blog.images\/discovery-vr-oculus-veterans-launch-new-ar-vr-studio-tomorrow-never-knows-exclusive2.jpg\"><\/a><\/p>\n<p>Four <a href=\"http:\/\/variety.com\/t\/virtual-reality\/\" id=\"auto-tag_virtual-reality\" data-tag=\"virtual-reality\">virtual reality<\/a> (VR) veterans from Discovery Digital, Oculus Story Studio and Lightshed officially launched their new company out of stealth mode in San Francisco this week. Dubbed Tomorrow Never Knows, the new studio aims to use virtual and <a href=\"http:\/\/variety.com\/t\/augmented-reality\/\" id=\"auto-tag_augmented-reality\" data-tag=\"augmented-reality\">augmented reality<\/a> as well as other emerging technologies including artificial intelligence for groundbreaking storytelling projects, said co-founder and CEO Nathan Brown in an interview with <em>Variety<\/em> this week.<\/p>\n<p>\u201cThe thesis behind the company is to consistently violate the limits of storytelling, forcing the creation of new tools, methodologies and workflow and to do this intentionally so we create original creative and technology IP,\u201d he said.<\/p>\n<p>Before founding Tomorrow Never Knows, Brown co-founded Discovery VR, which has become one of the most ambitious network-backed VR outlets. Also hailing from Discovery VR is Tomorrow Never Knows co-founder Tom Lofthouse. They are joined by Gabo Arora, whose previous work as the founder of Lightshed included VR documentaries like \u201cClouds Over Sidra\u201d and \u201cWaves of Grace,\u201d as well as Oculus Story Studio co-founder Sachka Unseld, the director of the Emmy Award-winning VR animation short \u201cHenry\u201d and the Emmy-nominated VR film \u201cDear Angelica.\u201d<\/p>\n<p><!-- Link: <a href=\"http:\/\/variety.com\/2018\/digital\/news\/tomorrow-never-knows-vr-1202755420\/\">http:\/\/variety.com\/2018\/digital\/news\/tomorrow-never-knows-vr-1202755420\/<\/a> --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Four virtual reality (VR) veterans from Discovery Digital, Oculus Story Studio and Lightshed officially launched their new company out of stealth mode in San Francisco this week. Dubbed Tomorrow Never Knows, the new studio aims to use virtual and augmented reality as well as other emerging technologies including artificial intelligence for groundbreaking storytelling projects, said [\u2026]<\/p>\n","protected":false},"author":396,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1498,6,1879],"tags":[],"class_list":["post-77888","post","type-post","status-publish","format-standard","hentry","category-augmented-reality","category-robotics-ai","category-virtual-reality"],"_links":{"self":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/77888","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/users\/396"}],"replies":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/comments?post=77888"}],"version-history":[{"count":0,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/77888\/revisions"}],"wp:attachment":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/media?parent=77888"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/categories?post=77888"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/tags?post=77888"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}