{"id":73038,"date":"2017-10-05T08:02:34","date_gmt":"2017-10-05T15:02:34","guid":{"rendered":"https:\/\/lifeboat.com\/blog\/2017\/10\/inside-the-adidas-factory-that-uses-robots-to-build-running-shoes"},"modified":"2017-10-05T08:02:34","modified_gmt":"2017-10-05T15:02:34","slug":"inside-the-adidas-factory-that-uses-robots-to-build-running-shoes","status":"publish","type":"post","link":"https:\/\/lifeboat.com\/blog\/2017\/10\/inside-the-adidas-factory-that-uses-robots-to-build-running-shoes","title":{"rendered":"Inside the Adidas Factory That Uses Robots to Build Running Shoes"},"content":{"rendered":"<p><a class=\"aligncenter blog-photo\" href=\"https:\/\/lifeboat.com\/blog.images\/inside-the-adidas-factory-that-uses-robots-to-build-running-shoes.jpg\"><\/a><\/p>\n<p>How much faster can you build a sneaker, exactly? A lot, it turns out. <a href=\"http:\/\/www.wired.co.uk\/article\/adidas-speedfactory-made-for-london-trainers\" target=\"_blank\"><em>Wired UK<\/em> has paid a visit to Adidas<\/a>, which is hauling shoe manufacturing from labor-intensive Chinese plants into the aptly named Speed Factories in America and Germany.<\/p>\n<p>Using tricks like robotic knitting, advanced plastic forming, and 3D printing (which is provided by Carbon, <a href=\"https:\/\/www.technologyreview.com\/s\/607964\/carbon-prints-amazing-materials\/\" target=\"_blank\">one of our 50 Smartest Companies of 2017<\/a>) Adidas plans to make even custom sneakers 90 times faster than it can right now. It plans to crank out 1 million pairs of shoes a year from two Speed Factories\u2014one in Atlanta, Georgia, the other in Bavaria, Germany\u2014by the end of 2017.<\/p>\n<p>Such innovation, it hopes, will allow it to remain competitive with Nike and Under Armor, which currently dominate the sportswear world.<\/p>\n<p><!-- Link: <a href=\"https:\/\/www.technologyreview.com\/the-download\/609057\/inside-the-adidas-factory-that-uses-robots-to-build-running-shoes\/\">https:\/\/www.technologyreview.com\/the-download\/609057\/inside-...ing-shoes\/<\/a> --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How much faster can you build a sneaker, exactly? A lot, it turns out. Wired UK has paid a visit to Adidas, which is hauling shoe manufacturing from labor-intensive Chinese plants into the aptly named Speed Factories in America and Germany. Using tricks like robotic knitting, advanced plastic forming, and 3D printing (which is provided [\u2026]<\/p>\n","protected":false},"author":359,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1489,6],"tags":[],"class_list":["post-73038","post","type-post","status-publish","format-standard","hentry","category-3d-printing","category-robotics-ai"],"_links":{"self":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/73038","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/users\/359"}],"replies":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/comments?post=73038"}],"version-history":[{"count":0,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/73038\/revisions"}],"wp:attachment":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/media?parent=73038"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/categories?post=73038"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/tags?post=73038"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}