{"id":245228,"date":"2026-10-11T09:02:21","date_gmt":"2026-10-11T14:02:21","guid":{"rendered":"https:\/\/lifeboat.com\/blog\/2026\/10\/kendall-haven-on-story-proof-the-science-behind-story"},"modified":"2026-10-11T09:02:21","modified_gmt":"2026-10-11T14:02:21","slug":"kendall-haven-on-story-proof-the-science-behind-story","status":"publish","type":"post","link":"https:\/\/lifeboat.com\/blog\/2026\/10\/kendall-haven-on-story-proof-the-science-behind-story","title":{"rendered":"Kendall Haven on Story Proof: The Science Behind Story"},"content":{"rendered":"<p><a class=\"aligncenter blog-photo\" href=\"https:\/\/lifeboat.com\/blog.images\/kendall-haven-on-story-proof-the-science-behind-story.jpg\"><\/a><\/p>\n<p><audio controls style=\"width:625px;\"><source src=\"https:\/\/feeds.soundcloud.com\/stream\/1263441400-singularity1on1-kendall-haven.mp3?_=1\" type=\"audio\/mpeg\"><\/audio><\/p>\n<p>Six months before ChatGPT arrived, I sat down for two and a half hours with the only West Point graduate ever to become a professional storyteller.<\/p>\n<p>Dr. Kendall Haven also holds a doctorate in oceanography and spent eight years as a senior research scientist at the Department of Energy. Then he walked away to chase what he calls a very different kind of truth.<\/p>\n<p>His bottom line stopped me cold:<\/p>\n<p>\u201cStory is not theoretical anymore. It\u2019s not hyperbole. Story is woven into our DNA. We are story. That\u2019s now science.\u201d<\/p>\n<p>In 2022, that sounded like a storyteller defending his craft. Today, with machines built entirely out of human language, it sounds like something else.<\/p>\n<p>Kendall argues that your brain story-processes information before it ever reaches your conscious mind. Which is why throwing more #data at people almost never changes their behavior. You have to reframe the story instead. And the most effective change stories, he says, are not about change at all. They\u2019re about preservation.<\/p>\n<div class=\"more-link-wrapper\"> <a class=\"more-link\" href=\"https:\/\/lifeboat.com\/blog\/2026\/10\/kendall-haven-on-story-proof-the-science-behind-story\">Continue reading \u201cKendall Haven on Story Proof: The Science Behind Story\u201d | &gt;<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Six months before ChatGPT arrived, I sat down for two and a half hours with the only West Point graduate ever to become a professional storyteller. Dr. Kendall Haven also holds a doctorate in oceanography and spent eight years as a senior research scientist at the Department of Energy. Then he walked away to chase [\u2026]<\/p>\n","protected":false},"author":737,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,6,224],"tags":[],"class_list":["post-245228","post","type-post","status-publish","format-standard","hentry","category-biotech-medical","category-robotics-ai","category-science"],"_links":{"self":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/245228","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/users\/737"}],"replies":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/comments?post=245228"}],"version-history":[{"count":0,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/245228\/revisions"}],"wp:attachment":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/media?parent=245228"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/categories?post=245228"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/tags?post=245228"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}