{"id":24280,"date":"2016-04-05T08:50:46","date_gmt":"2016-04-05T15:50:46","guid":{"rendered":"http:\/\/lifeboat.com\/blog\/2016\/04\/technicolor-stores-hollywood-history-in-a-bottle"},"modified":"2017-06-04T20:03:43","modified_gmt":"2017-06-05T03:03:43","slug":"technicolor-stores-hollywood-history-in-a-bottle","status":"publish","type":"post","link":"https:\/\/lifeboat.com\/blog\/2016\/04\/technicolor-stores-hollywood-history-in-a-bottle","title":{"rendered":"Technicolor stores Hollywood history in a bottle"},"content":{"rendered":"<p><a class=\"blog-photo\" href=\"https:\/\/lifeboat.com\/blog.images\/technicolor-stores-hollywood-history-in-a-bottle.jpg\"><\/a><\/p>\n<p>A Technicolor scientist surrounded by the latest virtual reality technology inspects a vial containing a few droplets of water\u2014and one million copies of an old movie encoded into DNA.<\/p>\n<p>The company has come a long way since the Hollywood golden age, when the world gazed in awe at the lush palette of \u201cThe Wizard of Oz\u201d and \u201cGone with the Wind\u201d provided by its three-strip cameras.<\/p>\n<p>Now celebrating its centenary year, Technicolor\u2019s laboratories are at the cutting edge of the science of filmmaking, leading a worldwide revolution in immersive entertainment.<\/p>\n<p><!-- Link: <a href=\"http:\/\/phys.org\/news\/2016-04-technicolor-hollywood-history-bottle.html\">http:\/\/phys.org\/news\/2016&#45;04-technicolor-hollywood-history-bottle.html<\/a> --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Technicolor scientist surrounded by the latest virtual reality technology inspects a vial containing a few droplets of water\u2014and one million copies of an old movie encoded into DNA. The company has come a long way since the Hollywood golden age, when the world gazed in awe at the lush palette of \u201cThe Wizard of [\u2026]<\/p>\n","protected":false},"author":367,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,42,1879],"tags":[],"class_list":["post-24280","post","type-post","status-publish","format-standard","hentry","category-biotech-medical","category-media-arts","category-virtual-reality"],"_links":{"self":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/24280","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/users\/367"}],"replies":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/comments?post=24280"}],"version-history":[{"count":2,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/24280\/revisions"}],"predecessor-version":[{"id":67815,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/24280\/revisions\/67815"}],"wp:attachment":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/media?parent=24280"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/categories?post=24280"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/tags?post=24280"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}