{"id":227071,"date":"2025-12-13T18:11:24","date_gmt":"2025-12-14T00:11:24","guid":{"rendered":"https:\/\/lifeboat.com\/blog\/2025\/12\/why-we-cant-stop-clicking-on-rage-bait"},"modified":"2025-12-13T18:11:24","modified_gmt":"2025-12-14T00:11:24","slug":"why-we-cant-stop-clicking-on-rage-bait","status":"publish","type":"post","link":"https:\/\/lifeboat.com\/blog\/2025\/12\/why-we-cant-stop-clicking-on-rage-bait","title":{"rendered":"Why we can\u2019t stop clicking on rage bait"},"content":{"rendered":"<p><a class=\"aligncenter blog-photo\" href=\"https:\/\/lifeboat.com\/blog.images\/why-we-cant-stop-clicking-on-rage-bait2.jpg\"><\/a><\/p>\n<p>Stanford research reveals creators feel exhausted, depressed, and financially unstable due to constant pressure to post, algorithm unpredictability, and frequent \u201cdemonetization.\u201d While rage bait may work short-term, it\u2019s unsustainable. Creators eventually seek other revenue streams, only to be replaced by new outrage merchants.<\/p>\n<p>Bottom line: Rage bait is a symptom of platforms\u2019 engagement-based economic incentives\u2014not an isolated phenomenon, but a \u201chighly visible result\u201d of the ecosystem social media companies have created.<\/p>\n<hr>\n<p>\u201cRage bait\u201d is Oxford\u2019s Word of the Year. What makes anger so appealing?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Stanford research reveals creators feel exhausted, depressed, and financially unstable due to constant pressure to post, algorithm unpredictability, and frequent \u201cdemonetization.\u201d While rage bait may work short-term, it\u2019s unsustainable. Creators eventually seek other revenue streams, only to be replaced by new outrage merchants. Bottom line: Rage bait is a symptom of platforms\u2019 engagement-based economic incentives\u2014not [\u2026]<\/p>\n","protected":false},"author":709,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39,41],"tags":[],"class_list":["post-227071","post","type-post","status-publish","format-standard","hentry","category-economics","category-information-science"],"_links":{"self":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/227071","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/users\/709"}],"replies":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/comments?post=227071"}],"version-history":[{"count":0,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/227071\/revisions"}],"wp:attachment":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/media?parent=227071"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/categories?post=227071"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/tags?post=227071"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}