{"id":19272,"date":"2015-11-12T05:47:44","date_gmt":"2015-11-12T13:47:44","guid":{"rendered":"http:\/\/lifeboat.com\/blog\/2015\/11\/asus-says-its-building-an-augmented-reality-headset-to-release-in-2016"},"modified":"2017-04-24T23:46:54","modified_gmt":"2017-04-25T06:46:54","slug":"asus-says-its-building-an-augmented-reality-headset-to-release-in-2016","status":"publish","type":"post","link":"https:\/\/lifeboat.com\/blog\/2015\/11\/asus-says-its-building-an-augmented-reality-headset-to-release-in-2016","title":{"rendered":"Asus says it\u2019s building an augmented reality headset to release in 2016"},"content":{"rendered":"

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Taiwanese PC manufacturer Asus says it\u2019s building an augmented reality device and aims to release it next year. According to a report from CNET<\/i><\/a>, Asus CEO Jerry Shen confirmed the plans during an earnings call on Wednesday, arguing that augmented reality or AR will be more useful than virtual reality. \u201cYou can make a real setting meld together with yourself and the AR portion,\u201d said Shen. \u201cInternally, we are talking about how to prepare.\u201d<\/p>\n

Unlike VR, augmented reality doesn\u2019t show you a completely fabricated view, but instead overlays digital elements onto the real world. The current frontrunner in this nascent field is Microsoft\u2019s HoloLens, which the company has shown off in a range of impressive demos<\/a>. However, the HoloLens is hampered by a number of problems, including bulkiness, constrained viewing angles, and a high price tag, with Microsoft releasing<\/a> a $3,000 HoloLens developer kit in the first quarter of 2016. (By comparison, Samsung\u2019s Gear VR, a virtual reality headset powered by the company\u2019s smartphones, became available for preorder<\/a> this week for just $99.) Asus has previously<\/a> hinted that it might build its own version of the HoloLens, but as a company best known for its budget laptops, tablets<\/a>, and smartphones<\/a>, we wouldn\u2019t expect it to match Microsoft\u2019s price.<\/p>\n

Despite the lack of unknowns surrounding Asus\u2019s announcement, it\u2019s still interesting to see a company align itself with augmented, rather than virtual, reality. The Verge<\/i>\u2019s Adi Robertson has argued<\/a> that the complete immersion of VR makes it difficult for multitasking, and that augmented reality, by comparison, is more practical. Asus apparently agrees. \u201cWe think AR will be very important for people\u2019s lives,\u201d said Shen according to CNET<\/i>. \u201cIt should be next year when we come out with a product.\u201d<\/p>\n

Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Taiwanese PC manufacturer Asus says it\u2019s building an augmented reality device and aims to release it next year. According to a report from CNET, Asus CEO Jerry Shen confirmed the plans during an earnings call on Wednesday, arguing that augmented reality or AR will be more useful than virtual reality. \u201cYou can make a real [\u2026]<\/p>\n","protected":false},"author":367,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1498,1512,1879],"tags":[],"class_list":["post-19272","post","type-post","status-publish","format-standard","hentry","category-augmented-reality","category-mobile-phones","category-virtual-reality"],"_links":{"self":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/19272","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/users\/367"}],"replies":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/comments?post=19272"}],"version-history":[{"count":2,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/19272\/revisions"}],"predecessor-version":[{"id":51325,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/19272\/revisions\/51325"}],"wp:attachment":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/media?parent=19272"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/categories?post=19272"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/tags?post=19272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}