{"id":186257,"date":"2024-03-28T18:25:21","date_gmt":"2024-03-28T23:25:21","guid":{"rendered":"https:\/\/lifeboat.com\/blog\/2024\/03\/whats-next-for-generative-video"},"modified":"2024-03-28T18:25:21","modified_gmt":"2024-03-28T23:25:21","slug":"whats-next-for-generative-video","status":"publish","type":"post","link":"https:\/\/lifeboat.com\/blog\/2024\/03\/whats-next-for-generative-video","title":{"rendered":"What\u2019s next for generative video"},"content":{"rendered":"<p><\/p>\n<p><iframe style=\"display: block; margin: 0 auto; width: 100%; aspect-ratio: 4\/3; object-fit: contain;\" src=\"https:\/\/www.youtube.com\/embed\/G4wJ4WeJrz4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope;\n   picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>A number of companies are racing to make a business on the back of these breakthroughs. Most are figuring out what that business is as they go. \u201cI\u2019ll routinely scream, \u2018Holy cow, that is wicked cool\u2019 while playing with these tools,\u201d says Gary Lipkowitz, CEO of Vyond, a firm that provides a point-and-click platform for putting together short animated videos. \u201cBut how can you use this at work?\u201d<\/p>\n<p>Whatever the answer to that question, it will probably upend a wide range of businesses and change the roles of many professionals, from animators to advertisers. Fears of misuse are also growing. The widespread ability to generate fake video will make it easier than ever to flood the internet with propaganda and nonconsensual porn. We can see it coming. The problem is, nobody has a good fix.<\/p>\n<p>As we continue to get to grips what\u2019s ahead\u2014good and bad\u2014here are four things to think about. We\u2019ve also curated a selection of the best videos filmmakers have made using this technology, including an exclusive reveal of \u201cSomme Requiem,\u201d an experimental short film by Los Angeles\u2013based production company Myles. Read on for a taste of where AI moviemaking is headed.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A number of companies are racing to make a business on the back of these breakthroughs. Most are figuring out what that business is as they go. \u201cI\u2019ll routinely scream, \u2018Holy cow, that is wicked cool\u2019 while playing with these tools,\u201d says Gary Lipkowitz, CEO of Vyond, a firm that provides a point-and-click platform for [\u2026]<\/p>\n","protected":false},"author":396,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[43,418,6],"tags":[],"class_list":["post-186257","post","type-post","status-publish","format-standard","hentry","category-business","category-internet","category-robotics-ai"],"_links":{"self":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/186257","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/users\/396"}],"replies":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/comments?post=186257"}],"version-history":[{"count":0,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/186257\/revisions"}],"wp:attachment":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/media?parent=186257"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/categories?post=186257"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/tags?post=186257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}