{"id":181905,"date":"2024-02-02T14:25:21","date_gmt":"2024-02-02T20:25:21","guid":{"rendered":"https:\/\/lifeboat.com\/blog\/2024\/02\/researchers-develop-algorithm-that-crunches-eye-movement-data-of-screen-users"},"modified":"2024-02-02T14:25:21","modified_gmt":"2024-02-02T20:25:21","slug":"researchers-develop-algorithm-that-crunches-eye-movement-data-of-screen-users","status":"publish","type":"post","link":"https:\/\/lifeboat.com\/blog\/2024\/02\/researchers-develop-algorithm-that-crunches-eye-movement-data-of-screen-users","title":{"rendered":"Researchers develop algorithm that crunches eye-movement data of screen users"},"content":{"rendered":"<p><a class=\"aligncenter blog-photo\" href=\"https:\/\/lifeboat.com\/blog.images\/researchers-develop-algorithm-that-crunches-eye-movement-data-of-screen-users2.jpg\"><\/a><\/p>\n<p>Window to the soul? Maybe, but the eyes are also a flashing neon sign for a new artificial intelligence-based system that can read them to predict what you\u2019ll do next.<\/p>\n<p>A University of Maryland researcher and two colleagues have used <a href=\"https:\/\/techxplore.com\/tags\/eye-tracking+technology\/\" rel=\"tag\" class=\"\">eye-tracking technology<\/a> and a new deep-learning AI <a href=\"https:\/\/techxplore.com\/tags\/algorithm\/\" rel=\"tag\" class=\"\">algorithm<\/a> to predict study participants\u2019 choices while they viewed a comparison website with rows and columns of products and their features.<\/p>\n<p>The algorithm, known as RETINA (Raw Eye Tracking and Image Ncoder Architecture), could accurately zero in on selections before people had even made their decisions.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Window to the soul? Maybe, but the eyes are also a flashing neon sign for a new artificial intelligence-based system that can read them to predict what you\u2019ll do next. A University of Maryland researcher and two colleagues have used eye-tracking technology and a new deep-learning AI algorithm to predict study participants\u2019 choices while they [\u2026]<\/p>\n","protected":false},"author":396,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41,6],"tags":[],"class_list":["post-181905","post","type-post","status-publish","format-standard","hentry","category-information-science","category-robotics-ai"],"_links":{"self":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/181905","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/users\/396"}],"replies":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/comments?post=181905"}],"version-history":[{"count":0,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/181905\/revisions"}],"wp:attachment":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/media?parent=181905"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/categories?post=181905"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/tags?post=181905"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}