{"id":13982,"date":"2015-04-13T03:00:32","date_gmt":"2015-04-13T10:00:32","guid":{"rendered":"http:\/\/lifeboat.com\/blog\/?p=13982"},"modified":"2017-06-04T11:59:40","modified_gmt":"2017-06-04T18:59:40","slug":"if-algorithms-know-all-how-much-should-humans-help","status":"publish","type":"post","link":"https:\/\/lifeboat.com\/blog\/2015\/04\/if-algorithms-know-all-how-much-should-humans-help","title":{"rendered":"If Algorithms Know All, How Much Should Humans Help?"},"content":{"rendered":"<p><em>Steve Lohr | The New York Times<\/em><\/p>\n<p><em><br \/>\n<\/em>\u201cMany data quants see marketing as a low-risk \u2014 and, yes, lucrative \u2014 petri dish in which to hone the tools of an emerging science. \u2018What happens if my algorithm is wrong? Someone sees the wrong ad,\u2019 said Claudia Perlich, a data scientist who works for an ad-targeting start-up. \u2018What\u2019s the harm? It\u2019s not a false positive for breast cancer.\u2019\u2026These questions are spurring a branch of academic study known as algorithmic accountability.\u201d <a href=\"Steve%20Lohr | The New York Times &quot;Many data quants see marketing as a low-risk \u2014 and, yes, lucrative \u2014 petri dish in which to hone the tools of an emerging science. 'What happens if my algorithm is wrong? Someone sees the wrong ad,' said Claudia Perlich, a data scientist who works for an ad-targeting start-up. 'What\u2019s the harm? It\u2019s not a false positive for breast cancer.'...These questions are spurring a branch of academic study known as algorithmic accountability.&quot;\" target=\"_blank\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Steve Lohr | The New York Times \u201cMany data quants see marketing as a low-risk \u2014 and, yes, lucrative \u2014 petri dish in which to hone the tools of an emerging science. \u2018What happens if my algorithm is wrong? Someone sees the wrong ad,\u2019 said Claudia Perlich, a data scientist who works for an ad-targeting [\u2026]<\/p>\n","protected":false},"author":76,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,1629],"tags":[],"class_list":["post-13982","post","type-post","status-publish","format-standard","hentry","category-robotics-ai","category-software"],"_links":{"self":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/13982","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/users\/76"}],"replies":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/comments?post=13982"}],"version-history":[{"count":2,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/13982\/revisions"}],"predecessor-version":[{"id":64762,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/13982\/revisions\/64762"}],"wp:attachment":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/media?parent=13982"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/categories?post=13982"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/tags?post=13982"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}