{"id":13551,"date":"2015-02-26T03:00:04","date_gmt":"2015-02-26T11:00:04","guid":{"rendered":"http:\/\/lifeboat.com\/blog\/?p=13551"},"modified":"2017-06-04T12:01:50","modified_gmt":"2017-06-04T19:01:50","slug":"the-social-science-behind-online-shareablity","status":"publish","type":"post","link":"https:\/\/lifeboat.com\/blog\/2015\/02\/the-social-science-behind-online-shareablity","title":{"rendered":"The Social Science Behind Online Shareablity"},"content":{"rendered":"<p><a title=\"Laura Bliss\" href=\"http:\/\/www.citylab.com\/authors\/laura-bliss\/\" data-omni-click=\"inherit\">Laura Bliss<\/a> \u2014 CityLab<br \/>\n<br \/> Judging from some of Facebook\u2019s <a href=\"http:\/\/www.businessinsider.com\/the-20-most-popular-photos-2012-12\">most viral images<\/a> in history\u2014textbooks wrapped in paper bags, futuristic beach houses, Barack and Michelle mid-hug\u2014it seems safe to say that, content-wise, a mix of nostalgia and aspiration makes \u2018book users click, like, comment, and share. On Flickr, it\u2019s cool <a href=\"http:\/\/petapixel.com\/2015\/01\/12\/25-popular-photos-flickr-2014\/\">nature shots<\/a>. Instagram loves the <a href=\"http:\/\/www.popsugar.com\/celebrity\/Most-Liked-Photos-Instagram-2014-36213068\">Kardashians<\/a>.<\/p>\n<p>But favorite subjects come and go, while the viral cycle lives on. What if you could predict the kinds of photos most likely to strike a nerve? Given the incredible amount of data available on how online users engage with images, is there a way to measure the objective qualities of an image\u2019s shareability?<br \/>\n<a href=\"http:\/\/www.citylab.com\/tech\/2015\/02\/the-social-science-behind-online-shareablity\/385514\/\" target=\"_blank\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Laura Bliss \u2014 CityLab Judging from some of Facebook\u2019s most viral images in history\u2014textbooks wrapped in paper bags, futuristic beach houses, Barack and Michelle mid-hug\u2014it seems safe to say that, content-wise, a mix of nostalgia and aspiration makes \u2018book users click, like, comment, and share. On Flickr, it\u2019s cool nature shots. Instagram loves the Kardashians. [\u2026]<\/p>\n","protected":false},"author":76,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[418],"tags":[],"class_list":["post-13551","post","type-post","status-publish","format-standard","hentry","category-internet"],"_links":{"self":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/13551","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/users\/76"}],"replies":[{"embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/comments?post=13551"}],"version-history":[{"count":2,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/13551\/revisions"}],"predecessor-version":[{"id":64819,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/posts\/13551\/revisions\/64819"}],"wp:attachment":[{"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/media?parent=13551"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/categories?post=13551"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lifeboat.com\/blog\/wp-json\/wp\/v2\/tags?post=13551"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}