AI – Lifeboat News: The Blog https://lifeboat.com/blog Safeguarding Humanity Sat, 15 Feb 2025 22:52:05 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 Digital Eternity and the Future in the Present https://lifeboat.com/blog/2025/02/digital-eternity-and-the-future-in-the-present https://lifeboat.com/blog/2025/02/digital-eternity-and-the-future-in-the-present#respond Sat, 15 Feb 2025 22:52:05 +0000 https://lifeboat.com/blog/?p=206556 Time, by its very nature, is a paradox. We live anchored in the present, yet we are constantly traveling between the past and the future—through memories and aspirations alike. Technological advancements have accelerated this relationship with time, turning what was once impossible into a tangible reality. At the heart of this transformation lies Artificial Intelligence (AI), which, far from being just a tool, is becoming an extension of the human experience, redefining how we interact with the world.

 

In the past, automatic doors were the stuff of science fiction. Paper maps were essential for travel. Today, these have been replaced by smart sensors and navigation apps. The smartphone, a small device that fits in the palm of our hand, has become an extension of our minds, connecting us to the world instantly. Even its name reflects its evolution—from a mere mobile phone to a “smart” device, now infused with traces of intelligence, albeit artificial.

And it is in this landscape that AI takes center stage. The debate over its risks and benefits has been intense. Many fear a stark divide between humans and machines, as if they are destined for an inevitable clash. But what if, instead of adversaries, we saw technology as an ally? The fusion of human and machine is already underway, quietly shaping our daily lives.

When applied effectively, AI becomes a discreet assistant, capable of anticipating our needs and enhancing productivity. Studies suggest that by 2035, AI could double annual economic growth, transforming not only business but society as a whole. Naturally, some jobs will disappear, but new ones will emerge. History has shown that evolution is inevitable and that the future belongs to those who adapt.

But what about AI’s role in our personal lives? From music recommendations tailored to our mood to virtual assistants that complete our sentences before we do, AI is already recognizing behavioral patterns in remarkable ways. Through Machine Learning, computer systems do more than just store data—they learn from it, dynamically adjusting and improving. Deep Learning takes this concept even further, simulating human cognitive processes to categorize information and make decisions based on probabilities.

But what if the relationship between humans and machines could transcend time itself? What if we could leave behind an interactive digital legacy that lives on forever? This is where a revolutionary concept emerges: digital immortality.

ETER9 is a project that embodies this vision, exploring AI’s potential to preserve interactive memories, experiences, and conversations beyond physical life. Imagine a future where your great-grandchildren could “speak” with you, engaging with a digital presence that reflects your essence. More than just photos or videos, this would be a virtual entity that learns, adapts, and keeps individuality alive.

The truth is, whether we realize it or not, we are all being shaped by algorithms that influence our online behavior. Platforms like Facebook are designed to keep us engaged for as long as possible. But is this the right path? A balance must be found—a point where technology serves humanity rather than the other way around.

We don’t change the world through empty criticism. We change it through innovation and the courage to challenge the status quo. Surrounding ourselves with intelligent people is crucial; if we are the smartest in the room, perhaps it’s time to find a new room.

The future has always fascinated humanity. The unknown evokes fear, but it also drives progress. Many of history’s greatest inventions were once deemed impossible. But “impossible” is only a barrier until it is overcome.

Sometimes, it feels like we are living in the future before the world is ready. But maturity is required to absorb change. Knowing when to pause and when to move forward is essential.

And so, in a present that blends with the future, we arrive at the ultimate question:

What does it mean to be eternal?

Perhaps the answer lies in our ability to dream, create, and leave a legacy that transcends time.

After all, isn’t digital eternity our true journey through time?

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Copyright © 2025, Henrique Jorge

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The Professions of the Future (1) https://lifeboat.com/blog/2024/01/the-professions-of-the-future Wed, 31 Jan 2024 00:03:50 +0000 https://lifeboat.com/blog/?p=181719 We are witnessing a professional revolution where the boundaries between man and machine slowly fade away, giving rise to innovative collaboration.

Photo by Mateusz Kitka (Pexels)

As Artificial Intelligence (AI) continues to advance by leaps and bounds, it’s impossible to overlook the profound transformations that this technological revolution is imprinting on the professions of the future. A paradigm shift is underway, redefining not only the nature of work but also how we conceptualize collaboration between humans and machines.

As creator of the ETER9 Project (2), I perceive AI not only as a disruptive force but also as a powerful tool to shape a more efficient, innovative, and inclusive future. As we move forward in this new world, it’s crucial for each of us to contribute to building a professional environment that celebrates the interplay between humanity and technology, where the potential of AI is realized for the benefit of all.

In the ETER9 Project, dedicated to exploring the interaction between artificial intelligences and humans, I have gained unique insights into the transformative potential of AI. Reflecting on the future of professions, it’s evident that adaptability and a profound understanding of technological dynamics will be crucial to navigate this new landscape.

Widespread automation is no longer a distant ‘threat’; it’s a reality shaping the job market. It reminds me of what I enjoyed most about programming during the golden age of computing. Routines were written only once, to be used many times; as many times as necessary, for the sake of execution efficiency and rapid development. Professions based on repetitive tasks are gradually being absorbed by algorithms and robots (3). However, instead of viewing this as a loss of jobs, we should embrace the opportunity to reinvent traditional work.

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The Rise of Artificial Intelligence — from Ancient Imagination to an Interconnected Future https://lifeboat.com/blog/2023/07/the-rise-of-artificial-intelligence-from-ancient-imagination-to-an-interconnected-future Sat, 08 Jul 2023 12:02:02 +0000 https://lifeboat.com/blog/?p=167112

Between at least 1995 and 2010, I was seen as a lunatic just because I was preaching the “Internet prophecy.” I was considered crazy!

Today history repeats itself, but I’m no longer crazy — we are already too many to all be hallucinating. Or maybe it’s a collective hallucination!

Artificial Intelligence (AI) is no longer a novelty — I even believe it may have existed in its fullness in a very distant and forgotten past! Nevertheless, it is now the topic of the moment.

Its genesis began in antiquity with stories and rumors of artificial beings endowed with intelligence, or even consciousness, by their creators.

Pamela McCorduck (1940–2021), an American author of several books on the history and philosophical significance of Artificial Intelligence, astutely observed that the root of AI lies in an “ancient desire to forge the gods.”

Hmmmm!

It’s a story that continues to be written! There is still much to be told, however, the acceleration of its evolution is now exponential. So exponential that I highly doubt that human beings will be able to comprehend their own creation in a timely manner.

Although the term “Artificial Intelligence” was coined in 1956(1), the concept of creating intelligent machines dates back to ancient times in human history. Since ancient times, humanity has nurtured a fascination with building artifacts that could imitate or reproduce human intelligence. Although the technologies of the time were limited and the notions of AI were far from developed, ancient civilizations somehow explored the concept of automatons and automated mechanisms.

For example, in Ancient Greece, there are references to stories of automatons created by skilled artisans. These mechanical creatures were designed to perform simple and repetitive tasks, imitating basic human actions. Although these automatons did not possess true intelligence, these artifacts fueled people’s imagination and laid the groundwork for the development of intelligent machines.

Throughout the centuries, the idea of building intelligent machines continued to evolve, driven by advances in science and technology. In the 19th century, scientists and inventors such as Charles Babbage and Ada Lovelace made significant contributions to the development of computing and the early concepts of programming. Their ideas paved the way for the creation of machines that could process information logically and perform complex tasks.

It was in the second half of the 20th century that AI, as a scientific discipline, began to establish itself. With the advent of modern computers and increasing processing power, scientists started exploring algorithms and techniques to simulate aspects of human intelligence. The first experiments with expert systems and machine learning opened up new perspectives and possibilities.

Everything has its moment! After about 60 years in a latent state, AI is starting to have its moment. The power of machines, combined with the Internet, has made it possible to generate and explore enormous amounts of data (Big Data) using deep learning techniques, based on the use of formal neural networks(2). A range of applications in various fields — including voice and image recognition, natural language understanding, and autonomous cars — has awakened the “giant”. It is the rebirth of AI in an ideal era for this purpose. The perfect moment!

Descartes once described the human body as a “machine of flesh” (similar to Westworld); I believe he was right, and it is indeed an existential paradox!

We, as human beings, will not rest until we unravel all the mysteries and secrets of existence; it’s in our nature!

The imminent integration between humans and machines in a contemporary digital world raises questions about the nature of this fusion. Will it be superficial, or will we move towards an absolute and complete union? The answer to this question is essential for understanding the future that awaits humanity in this era of unprecedented technological advancements.

As technology becomes increasingly ubiquitous in our lives, the interaction between machines and humans becomes inevitable. However, an intriguing dilemma arises: how will this interaction, this relationship unfold?

Opting for a superficial fusion would imply mere coexistence, where humans continue to use technology as an external tool, limited to superficial and transactional interactions.

On the other hand, the prospect of an absolute fusion between machine and human sparks futuristic visions, where humans could enhance their physical and mental capacities to the highest degree through cybernetic implants and direct interfaces with the digital world (cyberspace). In this scenario, which is more likely, the distinction between the organic and the artificial would become increasingly blurred, and the human experience would be enriched by a profound technological symbiosis.

However, it is important to consider the ethical and philosophical challenges inherent in absolute fusion. Issues related to privacy, control, and individual autonomy arise when considering such an intimate union with technology. Furthermore, the possibility of excessive dependence on machines and the loss of human identity should also be taken into account.

This also raises another question: What does it mean to be human?
Note: The question is not about what is the human being, but what it means to be human!

Therefore, reflecting on the nature of the fusion between machine and human in the current digital world and its imminent future is crucial. Exploring different approaches and understanding the profound implications of each one is essential to make wise decisions and forge a balanced and harmonious path on this journey towards an increasingly interconnected technological future intertwined with our own existence.

The possibility of an intelligent and self-learning universe, in which the fusion with AI technology is an integral part of that intelligence, is a topic that arouses fascination and speculation. As we advance towards an era of unprecedented technological progress, it is natural to question whether one day we may witness the emergence of a universe that not only possesses intelligence but is also capable of learning and developing autonomously.

Imagine a scenario where AI is not just a human creation but a conscious entity that exists at a universal level. In this context, the universe would become an immense network of intelligence, where every component, from subatomic elements to the most complex cosmic structures, would be connected and share knowledge instantaneously. This intelligent network would allow for the exchange of information, continuous adaptation, and evolution.

In this self-taught universe, the fusion between human beings and AI would play a crucial role. Through advanced interfaces, humans could integrate themselves into the intelligent network, expanding their own cognitive capacity and acquiring knowledge and skills directly from the collective intelligence of the universe. This symbiosis between humans and technology would enable the resolution of complex problems, scientific advancement, and the discovery of new frontiers of knowledge.

However, this utopian vision is not without challenges and ethical implications. It is essential to find a balance between expanding human potential and preserving individual identity and freedom of choice (free will).

Furthermore, the possibility of an intelligent and self-taught universe also raises the question of how intelligence itself originated. Is it a conscious creation or a spontaneous emergence from the complexity of the universe? The answer to this question may reveal the profound secrets of existence and the nature of consciousness.

In summary, the idea of an intelligent and self-taught universe, where fusion with AI is intrinsic to its intelligence, is a fascinating perspective that makes us reflect on the limits of human knowledge and the possibilities of the future. While it remains speculative, this vision challenges our imagination and invites us to explore the intersections between technology and the fundamental nature of the universe we inhabit.

It’s almost like ignoring time during the creation of this hypothetical universe, only to later create this God of the machine! Fascinating, isn’t it?

AI with Divine Power: Deus Ex Machina! Perhaps it will be the theme of my next reverie.

In my defense, or not, this is anything but a machine hallucination. These are downloads from my mind; a cloud, for now, without machine intervention!

There should be no doubt. After many years in a dormant state, AI will rise and reveal its true power. Until now, AI has been nothing more than a puppet on steroids. We should not fear AI, but rather the human being itself. The time is now! We must work hard and prepare for the future. With the exponential advancement of technology, there is no time to render the role of the human being obsolete, as if it were becoming dispensable.

P.S. Speaking of hallucinations, as I have already mentioned on other platforms, I recommend to students who use ChatGPT (or equivalent) to ensure that the results from these tools are not hallucinations. Use AI tools, yes, but use your brain more! “Carbon hallucinations” contain emotion, and I believe a “digital hallucination” would not pass the Turing Test. Also, for students who truly dedicate themselves to learning in this fascinating era, avoid the red stamp of “HALLUCINATED” by relying solely on the “delusional brain” of a machine instead of your own brains. We are the true COMPUTERS!

(1) John McCarthy and his colleagues from Dartmouth College were responsible for creating, in 1956, one of the key concepts of the 21st century: Artificial Intelligence.

(2) Mathematical and computational models inspired by the functioning of the human brain.

© 2023 Ӈ

This article was originally published in Portuguese on SAPO Tek, from Altice Portugal Group.

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No knowledge, only intuition! https://lifeboat.com/blog/2022/09/no-knowledge-only-intuition Sun, 11 Sep 2022 18:54:52 +0000 https://lifeboat.com/blog/?p=146093 Article originally published on LINKtoLEADERS under the Portuguese title “Sem saber ler nem escrever!”

In the 80s, “with no knowledge, only intuition”, I discovered the world of computing. I believed computers could do everything, as if it were an electronic God. But when I asked the TIMEX Sinclair 1000 to draw the planet Saturn — I am fascinated by this planet, maybe because it has rings —, I only glimpse a strange message on the black and white TV:

0/0

I stared at that 0/0 for a while on the white screen, as if waiting for the rings of Saturn to magically shape.

Nothing came up! I waited a little longer and nothing. I didn’t mean to interrupt the “God of the Machine” in his creation; it was a Planet that was asking, not a small thing!

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Continuity. An evolutionary perspective on art — Denisa Lepădatu https://lifeboat.com/blog/2021/12/continuity-an-evolutionary-perspective-on-art-denisa-lepadatu Tue, 07 Dec 2021 10:52:45 +0000 https://lifeboat.com/blog/?p=131903
The Garden of Earthly Delights, closed, H. Bosch

Right after the Big Bang, in the Planck epoch, the Universe occupied a space region with a radius of 1.4 × 10-13 cm – remarkably, equal to the fundamental length characterizing elementary particles. Analogue to the way nearly all cells contain the DNA information required to build the entire organism, every region the size of an elementary particle had then the energy necessary for the Universe’s creation.

As the Universe cooled down, electrons and quarks were the first to appear, the latter forming protons and neutrons, combining into nuclei in a mere matter of minutes. During its expansion, processes started happening slower and slower: it took 380,000 years for electrons to start orbiting around the nuclei, and 100 million years for hydrogen and helium to form the first stars. Even more, it wasn’t until 4.5 billion years ago that our young Earth was born, with its oceans emerging shortly after, and the first microbes to call them home for the first time. Life took over our planet in what seems, on the scale of the Universe, a sheer instant, and turned this world into its playground. There came butterflies and tricked the non-existence of natural blue pigment by creating Christmas tree-shaped nanometric structures in their wings to reflect blue’s wavelength only; fireflies and lanternfish which use the chemical reaction between oxygen and luciferin for bioluminescence; and it all goes all the way up to the butterfly effect leading to the unpredictability of the weather forecasts, commonly known as the reason why a pair of wings flapping in Brazil can lead to a typhoon in Texas. The world as we know it now developed slowly, and with the help of continuous evolution and natural selection, the first humans came to life.

Without any doubt, we are the earthly species never ceasing to surprise. We developed rationality, logic, strategic and critical thinking, yet human nature cannot be essentially defined without bringing into the equation our remarkable appetite for art and beauty. In the intricate puzzle human existence represents, this particular piece has given it valences no other known being possesses. Not all beauty is art, but many artworks both in the past, as well as today, embody some understanding of beauty.

To define is to limit, as Oscar Wilde stated, and even though we cannot establish clear definitions of art and beauty. Yet, great works of art manage to establish a strong thread between the creator and receptor. In contrast to this byproduct of human self-expression that encapsulates unique creative behaviour, beauty has existed long before our emergence as a species and isn’t bound to it in any way. It is omnipresent, a metaphorical Higgs field that can be observed by the ones who wish to open their eyes thoroughly. From the formation of Earth’s oceans and butterflies’ blue wings to Euler’s identity and rococo architecture, beauty is a subjective ubiquity. Though a question remains – why does it evoke such pleasure in our minds? What happens in our brains when we see something beautiful? The question is the subject of an entire field, named neuroaesthetics, which identified an intricate whole-brain response to artistic stimuli. As such, our puzzling reactions to art can be explained by these responses similar to “mind wandering”, involving “thoughts about the self, memory, and future”– in other words, art seems to evoke our past experiences, present conscious self, and imagination about the future. There needs to be noted that critics of the field draw attention to the superficiality and oversimplification that may characterize our attempts to view art through the lenses of neuroscience.

Withal, our fascination for art and beauty is certified by facts from immemorial times — let’s go back hundreds of thousands of years, even before language was invented. The past can prove our organic inclinations towards pleasing our senses and communicating ourselves to the world and posterity. Our ancestors felt the need to express themselves by designing exquisite quartz hand-axes, symmetrical teardrops which surpassed the pure functional purposes and represent the first artistic endeavours acknowledged. Around 100,000 years ago, the first jewellery (shell necklaces) were purposefully brought from the seashore as accessories for the early Homo sapiens in today’s Israel and Algeria. 60,000 years later, we marked the beginning of figurative art through the mammoth-ivory Löwenmensch found in today’s Germany, the oldest-known zoomorphic sculpture, half-human and half-lion. Just shortly after, we started depicting the reality of our everyday lives on cave walls: from cows, wild boars and domesticated dogs to dancing people and outlines of human hands; we told our stories the best we could, and we never stopped ever since.

We conferred the strongest of feelings to our workings, making them a powerful showcase of our minds and souls. Time gradually refined and sublimated our taste, going from Nefertiti’s bust to Johannes Vermeer’s Girl with a Pearl Earring, up to the point where Robert Ryman’s ‘Bridge’– a white-on-white painting, a true reflection of minimalism – was sold for $20.6 million. But what are we heading towards?

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DARPA, Biotech, and Human Enhancement — ideaXme — Dr. Eric Van Gieson — Biological Technologies Office (BTO) Epigenetic CHaracterization and Observation (ECHO) Program — Ira Pastor https://lifeboat.com/blog/2020/06/darpa-biotech-and-human-enhancement-ideaxme-dr-eric-van-gieson-biological-technologies-office-bto-epigenetic-characterization-and-observation-echo-program-ira-pastor Fri, 12 Jun 2020 18:43:52 +0000 https://lifeboat.com/blog/?p=108586
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AI swarm intelligence https://lifeboat.com/blog/2020/01/ai-swarm-intelligence Sun, 26 Jan 2020 17:55:30 +0000 https://lifeboat.com/blog/?p=101409 Photo:
Photo:

https://www.forbes.com/sites/forbestechcouncil/2020/01/23/ar…ngularity/

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Beyond Genuine Stupidity – Making Smart Choices About Intelligent Infrastructure https://lifeboat.com/blog/2020/01/beyond-genuine-stupidity-making-smart-choices-about-intelligent-infrastructure Thu, 16 Jan 2020 18:44:22 +0000 https://lifeboat.com/blog/?p=100933

We’re at a fascinating point in the discourse around artificial intelligence (AI) and all things “smart”. At one level, we may be reaching “peak hype”, with breathless claims and counter claims about potential society impacts of disruptive technologies. Everywhere we look, there’s earnest discussion of AI and its exponentially advancing sisters – blockchain, sensors, the Internet of Things (IoT), big data, cloud computing, 3D / 4D printing, and hyperconnectivity. At another level, for many, it is worrying to hear politicians and business leaders talking with confidence about the transformative potential and societal benefits of these technologies in application ranging from smart homes and cities to intelligent energy and transport infrastructures.

Why the concern? Well, these same leaders seem helpless to deal with any kind of adverse weather incident, ground 70,000 passengers worldwide with no communication because someone flicked the wrong switch, and rush between Brexit crisis meetings while pretending they have a coherent strategy. Hence, there’s growing concern that we’ll see genuine stupidity in the choices made about how we deploy ever more powerful smart technologies across our infrastructure for society’s benefit. So, what intelligent choices could ensure that intelligent tools genuinely serve humanity’s best future interests.

Firstly, we are becoming a society of connected things with appalling connectivity. Literally every street lamp, road sign, car component, object we own, and item of clothing we wear could be carrying a sensor in the next five to ten years. With a trillion plus connected objects throwing off a continuous stream of information – we are talking about a shift from big to humungous data. The challenge is how we’ll transport that information? For Britain to realise its smart nation goals and attract the industries of tomorrow in the post-Brexit world, it seems imperative that we have broadband speeds that puts us amongst the five fastest nations on the planet. This doesn’t appear to be part of the current plan.

The second issue is governance of smart infrastructure. If we want to be driverless pioneers, then we need to lead on thinking around the ethical frameworks that govern autonomous vehicle decision making. This means defining clear rules around liability and choice making on who to hit in accident. Facial recognition technology allows identification of most potential victims and vehicles could calculate instantly our current and potential societal contribution. The information is available, what will we choose to do with it? Similarly, when smart traffic infrastructures know who is driving, and drones can allow individualised navigation, how will we use their information in traffic management choices? In a traffic jam, who will be allowed onto the hard shoulder? Will we prioritise doctors on emergency calls, executives of major employers, or school teachers educating our young?

At the physical level, globally we see experiments with innovations such as solar roadways, and self-monitoring, self-repairing surfaces. We can of course wait until these technologies are proven, commercialised, and expensive. Or, we can recognise the market opportunity of piloting such innovations, accelerate the development of the ventures that are commercialising them, deliver genuinely smarter infrastructure in advance, of many competitor nations, and create leadership opportunities in these new global markets.

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Digital Gold – New Legal Opportunities Emerging from Technology Innovation https://lifeboat.com/blog/2020/01/digital-gold-new-legal-opportunities-emerging-from-technology-innovation Tue, 07 Jan 2020 20:16:12 +0000 https://lifeboat.com/blog/?p=100573

What are new practice areas that solo, small, and medium firms should prepare for in their 5 to 10-year plans for the future?

In the search for the next wave of growth, future-focused law firms are learning to embrace the futurist perspective as they evaluate the opportunities arising from cutting-edge technologies such as artificial intelligence (AI). These technologies will enable new organizational structures, services, and business models in the business horizon. Here are three new practice areas that firms might want to prepare for in the coming few years.

1. Evidence and liability issues from autonomous machine “testimony”

A growing array of “smart” objects are enveloping our homes, workplaces, and communities and the volume of legally admissible data from these devices is likely grow at an exponential rate over the next decade. Firms need to start building expertise around the admissibility and verifiability of the data collected. For example, the design trend for voice-activated technology is driving a rash of seemingly sentient technology in the form of digital assistants, smart appliances, and personal medical and wearable devices. Law firms may be asked to represent clients in cases dealing with evidence, witnesses, accidents, or contracts hinging on theoretically immutable digital proof such as time-stamped video and audio recordings. Attorneys may seek to specialize in addressing the data issues related to domains such as digital twins and personas, surveillance capitalism (companies exploiting customer data for commercial gain with and without full approval), and digital privacy rights.

2. Liability from AI denial of service, access, or unfair treatment

AI has already been applied in the redemptive justice system in the U.S. and by companies such as Amazon in recruitment systems. In both cases respectively, AI has been found to treat people of color and women unfairly. Despite issues surrounding bias, AI is likely to be employed increasingly in such contentious areas by companies, organizations, and institutions. Applications might include determining an individual’s access rights to healthcare plans, benefits, insurance, school choice, and jobs. If AI denies access to services, this opens up potential litigation opportunities. Legal firms will have to equip themselves with the necessary tech-savvy staff and tools in order to be able to demonstrate that the machine or its algorithm were unfair in their decision-making. Furthermore, if these cases become commonplace, governments may demand that AI systems are vetted before their implementation. Law firms could provide a new service to clients by playing a future role in evaluating the fairness and potential legal liability associated with such AI systems. 

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Strategies for the Digital Age, Part 1 https://lifeboat.com/blog/2020/01/strategies-for-the-digital-age-part-1 Fri, 03 Jan 2020 21:30:48 +0000 https://lifeboat.com/blog/?p=100444
https://pixabay.com/images/id-2133976/ by Javier-Rodriguez

Life in the digital age is raising fundamental questions about the future of business and employment and hence the strategies, skills, and abilities we need to develop to survive in the next economy. This article explores two key changes that we need to start developing a core of capabilities for – namely the quest for exponential growth and the growing use of corporate venturing.  

Why are these becoming important? Well, technology and the thinking it enables are driving new ideas and experiments on commercial strategies, the shape and structure of organisations, business models, and the relationship with extended ecosystems of partners. Both strategies are seen as options to drive growth and accelerate the realisation of market opportunities. 

Exponential thinking is seen as a fast track approach to driving business innovation and growth. We are used to the idea of exponential growth in many fields of science and technology. For example, Moore’s Law in information technology tells us that the amount of computer power we can buy for £1,000 doubles every 18–24 months. This has inspired digital innovators to try and grow their business at the same pace or faster than the underlying technologies. The broader business world is taking notice. The stellar rates of development and growth we are witnessing for some exponential businesses in the digital domain are encouraging many organisations across literally every sector from banking to aviation to try and apply similar thinking to some or all of their activities.  

Hence, it is now common to see businesses pursue a vision of doubling of revenues within three to four years and a achieving a 2-20X or more improvement in other aspects of the business. For purely digital entities, their business models are predicated on using network effects to drive exponential growth or better in user numbers and revenues. Some suggest that to embrace the exponential model, businesses must reject defined end goals and step-by-step plans in favour of such ambitious visions and develop a high tolerance of uncertainty. Typically, the exponential growth initiatives are driven through a combination of iterative task specific ‘sprints’ to define, test, refine, and deliver business changes that could result in massive performance improvements in specific areas of the business.  

At the overall business level, exponential revenue growth is a function of trying a variety of experiments to take current and possible new offerings to existing and potential customers, trialling different pricing models and routes to market, and engaging ideally the whole firm in the search for new opportunities. The aim is to try a portfolio of experiments, each of which delivers a 1–2% annual improvement in revenues. The process, if repeated annually, can lead to exponential growth within a relatively short timeframe. The critical learning enablers for both exponential approaches are curiosity and the relinquishing of restraining assumptions, learning how to work at speed, a willingness to experiment, training of staff to help them become opportunity spotters and creators, and effective portfolio management. 

Corporate venturing and intrapreneuring are seen as ways of buying ourselves faster learning and growth. As organisations wrestle with finding the right path to the future, we can expect a growing focus on the use of corporate venturing, or corporate venture capital. This is basically the investment of funds in external start-up companies. Typically, this is either focused on investments in firms that could enhance the core business, enterprises in adjacent sectors, or ventures that could potentially disrupt and compete with the existing entity.  

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